Graphic Design
The logo predated me. At one point he thought about redesigning it, but then got busy and let it go.
In retrospect, I have no idea why the stars were basically inverted. Wasn't trying to be subversive. Did he ask for it that way? I can't remember.
They mostly got good reviews, honestly.
I edited this after sending it, realizing that it would have looked better with a red bg.
OVERVIEW
Once in awhile, something turns out looking really damn cool, but in terms of the 2D stuff, mostly it just looks passably "official". I'm not really innovating very much in this field, though the opportunity for innovation exists, though that's probably on me and I intend to step up my game in future projects and try to break out of my geometric comfort zone a bit more.
Why I did it
I wanted to do art but get paid for it and there is more demand for graphic design than illustration. At other times, people need help and don't have much of a budget and people who would charge them more will do worse work, so I take mercy.
What went right
I'm excellent at greeting cards and pretty solid at cool package design.
The more I deviate from the sterile templates of rigid rhomboidal elements, the more I treat it as actual art, the better it tends to go.
Challenges
The ever present tension between: What is fun? What grabs attention? What is legible? What is alienating?
Typography remains a bit of a challenge, but I've definitely improved over the years, taking typography courses online, practicing calligraphy and learning to design custom fonts.
Quality note
I'm okay at graphic design. Sometimes I think the hatred seeps through.
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